In early September 2020, we had step by step unveiled our new branding on social media which included a refreshed brand. Our aim on this visible identification transformation was to convey the wealthy and sophisticated lives of males. We purpose to proceed sharing related assets, connecting you to our work and making info extra accessible. This new chapter additionally intends to seize variety, resiliency and inclusion in our visible identification (together with variety of age, race, sexuality) to mirror the breadth of the work we have interaction in.
Males’s Well being Analysis (MHR) Program on the College of British Columbia explores gendered dimensions of males’s well being practices and sickness administration, which is essential to understanding the complicated interaction of masculinities and different social determinants of well being. MHR affords a collection of gender-sensitized neighborhood and web-based interventions addressing males’s melancholy and suicide, tobacco discount and smoking cessation in fathers and males, and psychosocial prostate most cancers care.
What does our brand imply to us?
The 4 components that kind the M represents the 4 preliminary focus areas of the Males’s Well being Analysis (MHR) Program: psychological well being, smoking cessation, prostate most cancers, and males’s well being
promotion. The form captures the essence of our earlier brand the place it additionally symbolizes the mountains that characterizes the geography of the place MHR is predicated at in British Columbia, Canada. To maintain issues recent, you will notice a change within the gradients of the brand each season (we’re going to hold the seasonal gradients a shock). The accent colours within the gradients acknowledge the adjustments and changes all of us make as seasons, climate and routines change.
We’re excited to proceed connecting with the neighborhood at massive – each native and worldwide. You probably have future content material concepts you wish to see extra of from us or wish to collaborate please Communication & Design Assistant, Evonne Tran.